NEW DEALER AGREEMENT PLACES GERMANY AT HEART OF VINFAST’S EUROPEAN EXPANSION
- Autohaus Jakob GmbH to supply VinFast customers with sales, aftersales, warranty and spare parts.
- From site in Fulda, Germany, Autohaus Jakob to become VinFast’s third dealer distributor partner and country’s sixth showroom.
- Latest agreement places Germany at the forefront of VinFast’s European strategy.
- Further dealer partnership announcements for Germany, France and other parts of Europe are expected in due course, as the EV manufacturer ramps up its European dealer distribution network consistent with its new business model announced in May 2025.
Autohaus Jakob will provide all traditional dealer services from a showroom in Andreasberg 4, 36041 Fulda, expected to open in September 2025. The partnership builds on VinFast’s existing German agreements with Autohaus Hübsch and Schachtschneider Automobile GmbH & Co KG, establishing VinFast’s sixth official authorized showroom as part of a growing, highly efficient customer-focused distribution network.
Mr. Jörg Kelling, Country Sales Director, VinFast Europe, stated: “Our collaboration with Autohaus Jakob GmbH is a clear reflection of VinFast’s long-term vision to optimize our business model in Europe, working with the best service providers in each market. Partnering with Autohaus Jakob demonstrates our commitment to the huge new car market in Germany; the largest in Europe, home to the greatest number of authorized VinFast dealers and fastest-growing volume of sales,” she continued. “By drawing on the local expertise, infrastructure, and credibility of each carefully selected partner, we aim to cement our long-term presence in Germany, France and other parts of Europe, driving the uptake of aspirational, attainable EVs and inspiring a sustainable future.”
The desire to work with established dealerships such as Autohaus Jakob – which shares VinFast’s customer - centric philosophy – is at the heart of VinFast’s strategy to accelerate the roll-out of its global dealership model. It also demonstrates VinFast’s highly agile approach to satisfying the needs of new car buyers in a dynamic EV marketplace.
Mr. Benjamin Jakob, CEO from Autohaus Jakob GmbH shared: "We are honored to partner with VinFast and contribute to a global green mobility movement led by this pioneering Vietnamese brand. We strongly believe in the future of electric vehicles and VinFast’s growth potential in Europe. Our team is committed to building a successful, long-term partnership that delivers top-tier products and services to our customers.”
From its Fulda VinFast showroom, customers will be able to explore, test drive, and purchase VinFast’s growing range of eSUVs, which currently consists of the urban-optimized B-segment VF 6, and the larger, family- and business-focused D-segment VF 8. VinFast retains its commitment to growing its range of EVs to offer a complete lineup of highly sustainable, attainable vehicles that suit the diverse needs of all modern new car buyers.
The continued expansion of VinFast’s distribution network is aligned with and complemented by the manufacturer’s dedication to investing in an industry leading customer experience. This is achieved through a unique combination of inhouse competency and partnerships with leading aftersales providers, such as ATU in Germany, Norauto in France, and LKQ in the Netherlands./.
